‘Stick pack’ development is gaining traction across granular / powdered products from the conventional
In a recent consumer survey carried out by M/s. Panax Solutions , it was exemplified that the pack
format not only gives a premium appeal but also reduces the packaging material consumption.
Popularity of ‘stick-pack’ format is increasing with end-users like Nestle and Coca-Cola is capitalizing in
developed markets and am sure that it is a matter of time when we see ‘stick pack’ formats as next big
thing in Indian burgeoning retail market